Moso Raises $2 Million in Seed Funding to Revolutionize E-Commerce Loyalty Programs

Moso Raises $2 Million in Seed Funding to Revolutionize Consumer Engagement in E-Commerce with Cryptocurrency Rewards

In a groundbreaking development that could reshape the way consumers interact with e-commerce platforms, Moso, a shop-to-earn platform, has secured $2 million in seed funding to enhance its integration of cryptocurrency and online shopping. With over 2,000 merchants on board, including retail giants like Walmart and eBay, Moso offers consumers the unique opportunity to earn cryptocurrency rewards on their purchases.

The funding round, which saw contributions from Symbolic Capital, Dao5, Coinlist, Polygon Ventures, and strategic angels, represents a significant step towards bridging the gap between traditional online shopping and the growing world of digital currencies. “Our platform is designed to make it easier for consumers new to Web3 to engage with decentralized technologies through something as familiar as online shopping,” said Blake Capozza, Co-Founder & CEO of Moso.

Revolutionizing the landscape of loyalty programs, Moso is boosting traditional cashback rates by leveraging Web3 token foundations like Galxe ($GAL) and Optimism ($OP) to offer rewards ranging from 5% to as high as 100%. By integrating Web3 tokens into their rewards system, Moso is tapping into the potential of blockchain technology to provide added value to its users.

But Moso is not stopping at just offering cryptocurrency rewards. The platform is focused on enhancing the usability of these rewards by integrating additional Web3 functionalities, allowing users to access exclusive services and participate in unique online experiences. By combining traditional sign-in methods with digital wallets, Moso aims to create a seamless ecosystem where every transaction is more valuable and every reward is more impactful.

As Moso continues to grow, its focus remains on empowering Web3 decentralized applications (dApps) with innovative reward mechanisms to drive user engagement and platform growth. The integration of e-commerce and digital currencies has the potential to set a new standard for the online shopping experience and could shape the future of consumer loyalty strategies in the digital age.

Looking ahead, Moso plans to enhance its platform by integrating AI to transform the online shopping experience, offering hyper-personalized offers and interactions based on real-time data analytics. With the potential for NFTs to provide more personalized and secure offers, Moso is poised to revolutionize the way consumers engage with e-commerce platforms.